What is engagement rate and how to track it
You can measure engagement rates across most digital marketing channels, including your website and social media accounts.
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Why physical businesses must consider local SEO
Local SEO is a sub-section of traditional SEO which is specifically for businesses with physical premises, or online businesses targeting a particular location.
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How infographics can boost engagement for your website
An infographic is data or information that’s illustrated, so the message you are aiming to convey is instantaneously understood by your target audience.
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How to optimise your Google Business Profile
This gem of a marketing tool gives potential clients a succinct yet powerful overview of your business. If you’re not utilising it, you are missing a trick.
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